The layoffs of big factories have not yet passed, and Kuaishou ushered in another bad news. According to media reports, Zack, the former head of the international market in Southeast Asia, has resigned in February this year. Then on March 17, Kuaishou announced the adjustment of the organizational structure of the Internationalization Division special database through an internal email. Qiu Guangyu, the former head of the Kuaishou Internationalization Division, also announced on the same day that he would resign in the near future due to personal reasons.
In the news of layoffs exposed at the beginning of the year, some employees said that the company's layoffs involved multiple departments such as e-commerce and internationalization. The change of overseas management will inevitably lead to special database many conjectures. This is actually not the first time that Kuaishou overseas management has changed. At the end of 2018, Liu Xinhua, the head of the overseas business who joined Kuaishou for only one year, resigned.
At the same time, Kuaishou's international team members either resigned or transferred internally, and hundreds of personnel were optimized and adjusted. The early bird may not get the worm. According to the "Top 30 Chinese Non-Game Makers special database and Apps Going Global Revenue List" released by App Annie in February, Kuaishou's overseas publisher account OneSmile entered the list with difficulty after a month, while the old rival ByteDance has been on the list with TikTok. Staying at the top of the list. Southeast Asia and India have always been the core positions for Chinese companies to go overseas.